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Get Out the Vote 2020

A resource for you to maximize your GOTV efforts!

Fenton Get Out the Vote Communications Toolkit

This is going to be the most consequential election of our lifetime. Between the COVID-19 pandemic, the racial justice movement, the frightening impact of climate change, and Donald Trump’s unrelenting attacks on institutions like the U.S. Postal Service, communications professionals must reevaluate and redefine their get out the vote (GOTV) strategy for this election. The team at Fenton has created a resource to help communications professionals at every level develop a digital-first approach, maximizing the impact of their GOTV strategy this cycle. There’s too much at stake this election to lose even one voter. We must do everything we can to get people to vote like their lives depend on it — because they do.

Fenton's team of political communications experts has aggregated learnings from our GOTV client work into this convenient toolkit for communicators to utilize during election season. Whether you’re a local or state campaign staffer, a seasoned non-profit professional, or any communicator in need of punching up and perfecting their GOTV strategy — we have you covered.

To visit our Social Press Kit with sample social media assets, resources and more, click here! >>

Let this GOTV communications toolkit serve as a starting point for your communications plan or even a refresher to get your digital strategy up to speed with updated research and best practices. Browse Fenton's research, implement the key findings, and utilize the creative and informational assets included in this toolkit.

Need more support? Fenton is here to help. Let’s work together: info@fenton.com


Visit our Social Press Kit here! >>

Research: Digital Organizing

Research: Audience Mobilization

Research: Message Testing

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