The Fenton Feed: Crowd-Hacking, Consumer Trends & Boing Boing
Here are a few of this week’s “must reads” from our feeds:
A Tool, Now In Alpha, To Crowd-Hack Advertising
Imagine a world where you and 1,000 of your closest friends could chip in to buy a television spot for the cause of your choice.
11 Critical Consumer Trends for 2011
There are more opportunities than ever for creative brands and entrepreneurs to deliver on changing consumer needs.
Inside the Wild, Wacky, Profitable World of Boing Boing
This Fast Company piece about Boing Boing has a lot of great insights about how the internet works.
Trend To Watch In 2012 – The Rise Of Mobile
An interesting account from the head of online at NRSC (National Republican Senatorial Committee).
Why Gawker Media Is Moving Beyond the Blog
Nick Denton proclaims “there is no future in low-end web advertising, at least not for a media company with any aspirations.”
NBC To Target Top Twitterers In Major Markets
NBC’s local stations group, NBC Local Media, has plans to corner the market (each of the top ten markets in the U.S. where NBC owns local stations, that is) on Twitter. Plans call for identifying 20 top Twitterers in each city and networking with them to discuss trending topics.
FCC updating 911 for the texting generation
In a bid to bring the life-saving emergency service 911 into the 21st century, the FCC is looking at letting citizens report crimes through text messages and even stream video from their mobile phones to emergency centers.