20 Ways to Stay Up-To-Date on Social Change and Communications Trends
Earlier this week, Fenton hosted a webinar on social change communications trends (you can download the slides here and listen to the recording here). A couple participants wanted to know about our favorite ways to stay updated on communications and social good trends, so we asked our team to come up with their top trend-spotting sources. We’re pleased to present 20 ways that you can stay up-to-date on trends that matter to your organization:
READ:
1. Fast Company: Browse Fast Company’s Co.Design and Co.Exist platforms, and you’ll find a visually-rich collection of stories that point to the latest trends in social good and design.
2. All Things D: For digital trends, news and perspectives, head over to All Things D, one of our favorite technology websites. Browse their site to know more business data protection such as colocation.
3. Pew Research Center: If you’re a fan of numbers and stats, browsing the Pew Research Center’s website will make you feel like a kid in a candy store. For the latest in public opinion and media consumption trends, Pew Research is a must.
4. Guardian Sustainable Business: GSB is your go-to website for news, trends and opinions on all things CSR. Browse their Hubs page to get the latest headlines.
5. HBR Blog Network: Harvard Business Review’s blog offers in-depth perspectives on topics like innovation, purpose in business, leadership and creativity. We feel smarter every time we read it.
SUBSCRIBE:
6. Trendwatching.com Trend Briefings: To stay up-to-date on consumer trends and innovations, sign up for the monthly Trend Briefing from trendwatching.com. It’s free and available in multiple languages.
7. eMarketer.com Daily Newsletter: Get the latest digital marketing facts and data on the daily with eMarketer’s newsletter.
8. CSRWire’s Daily News Alert: Stay informed about corporate social responsibility trends and best practices with CSRWire’s info-packed daily news alerts.
9. MIT Sloan Management Review: This monthly newsletter offers new research and smart perspectives on management topics like sustainability, social business and digital transformation.
10. Ragan’s Daily Headlines: This daily roundup of PR and social media tips, trends and stories consistently provides entertaining, visually-engaging content that can help shape your communications strategy.
FOLLOW:
11. HubSpot: If anyone knows content marketing, it’s HubSpot. Follow them on Twitter for marketing trends and actionable tips.
12. Visually: Visually’s tweets showcase the latest and greatest in data visualization.
13. GOOD: GOOD’s Twitter handle does a superb job of curating new and innovative social good tactics, campaigns and trends.
14. ReadWrite: For news and trends on tech and social media, make sure you’re one of the 1 million+ people following ReadWrite.
15. AdWeek: In addition to industry news, AdWeek tweets the latest marketing trends and insights, and offers plenty of examples of those trends in action.
ATTEND:
16. Social Good Summit: Held during UN Week (September 22-24), the Social Good Summit brings global leaders together to address how new media can make the world a better place.
17. The Net Impact Conference: This high-energy conference (Oct 24-26) empowers students and professionals to “supercharge world change.”
18. Social Innovation Summit: Twice per year, the Social Innovation Summit (November 19-20) invites global leaders to join together on these webinar platforms to investigate and build solutions to our most pressing challenges.
19. Sustainable Brands Conference: Brand, sustainability and innovation leaders join forces at the Sustainable Brands Conference (June 4-7) to share ideas, best practices and success stories.
20. #CSRChat: Hosted by Fenton’s own Susan McPherson, #CSRchat brings together executives, thought leaders and social good superheroes to discuss corporate responsibility trends and topics. Follow @susanmcp1 to make sure you don’t miss the next one!
That’s it from us! Now we’d love to hear from you; tweet your favorite trend-spotting sources to @fentonprogress.